About Us
Giorgi Bros. has been family owned and operated since 1933, serving South San Francisco and the Western United States with straightforward service and competitive pricing on hundreds of well-known furniture brands.
We’re a full-service furniture showroom offering interior design, reupholstery, flooring, carpeting, and window treatments.
With decades of experience and a loyal customer base, we’re able to offer discounted prices with no haggling—just fair, upfront pricing that brings customers back year after year.
Why Shop Giorgi Bros.
Custom Order Made Easy
Personalized Service
Our History
The Giorgi family’s history as merchants on Baden Avenue in South San Francisco began in 1899 when Augusto Giorgi arrived from Lucca, Italy. Augusto opened several businesses including a livery stable, a bar, a mortuary, and a grocery store. Augusto’s sons, Alfred and Guido, grew up interested in electronics, and set up speakers on the tallest building in South San Francisco, from which they would announce the news and local store sales.
In 1933, Alfred and Guido converted their father’s grocery store into Giorgi Bros, which carried appliances and serviced radios. During WWII, the brothers closed the business and went to work at Bethlehem Steel. After the war, Guido Giorgi reopened the business and began carrying home furnishings. By the 1950s the business grew from appliances and repair to a full-service furniture store. In the 1960s, Guido’s son, Robert, took over the business and expanded the 10,000 square foot space, to three buildings totaling over 70,000 square feet.
In 2001, a new furniture showroom was built on a parcel of land directly across the street from the original storefront, consolidating all buildings under one roof. While Robert still remains at the store, his children became the third generation of Giorgi’s in the furniture business.
